As European Sector Lead, Strategic Sales you will be responsible for building BauWatch’s strategic position in the Property & Logistics sector. In this strategic sales role you act as the sector specialist, opportunity creator and strategic relationship builder, working with country teams to open doors, shape customer propositions, accelerate pipeline and win multi-country or high-value accounts. Country teams will remain responsible for local customer relationships, pricing decisions, operational delivery and revenue conversion in their markets. You will support them by opening senior relationships, creating sector insight, coordinating cross-border activity, and bringing a Group-level view to major accounts and opportunities.
Key Responsibilities to Include:
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Sector Strategy and Market MappingDevelop and own the European strategic sales plan for the sector.Identify the largest and most attractive customers, prospects, influencers, partners and buying centres within the sector, including country-level entities, group headquarters, project teams, procurement functions and executive stakeholders.Build a clear sector map covering customer groups, market structure, decision makers, buying processes, current security arrangements, competitors, commercial potential and priority markets.Translate sector insight into actionable target-account plans for BauWatch’s 11-country footprint.Identify where BauWatch has the strongest right to win, where sector demand is growing, and where local sales teams need additional strategic support
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Strategic Account Targeting and DevelopmentCreate and manage a prioritized list of strategic target accounts within the sector.Develop structured account penetration plans covering decision makers, influencers, procurement routes, current suppliers, contract cycles, live opportunities, project pipelines, risk factors and potential revenue.Build multi-level relationships across each target account, including headquarters, country leadership, procurement, operations, project delivery, security, facilities, risk, asset management and C-suite stakeholders.Position BauWatch as a strategic partner rather than a transactional supplier of temporary security equipment.Create account plans that country sales teams can execute locally, while maintaining senior-level continuity at Group level
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Executive Engagement and Value PropositionEngage senior decision makers with a clear BauWatch value proposition tailored to the sector.Translate customer business issues into BauWatch solutions, including site protection, theft and vandalism prevention, project continuity, asset protection, insurance support, operational visibility, risk reduction, rapid deployment and 24/7 monitoring.Lead strategic customer conversations around multi-site security standards, preferred supplier models, framework agreements, project pipelines and cross-border consistency.Work with Marketing, Product, Operations and country sales teams to develop sector-specific messaging, case studies, proposals, commercial models and customer presentations.Represent BauWatch credibly with senior executives, procurement teams, operations leaders and technical stakeholders
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Opportunity Creation and Pipeline GrowthGenerate new business opportunities within named strategic accounts and priority sector prospects.Identify live projects, upcoming developments, framework tenders, procurement events and contract renewal opportunities.Work with local country sales teams to qualify opportunities, agree ownership, support customer engagement and convert pipeline into revenue.Support complex bids, RFPs, framework opportunities and multi-country proposals where Group-level coordination improves BauWatch’s chance of success.Maintain strong CRM discipline, ensuring target accounts, opportunities, stakeholders, next steps, risks and forecast values are captured accurately.Provide regular reporting on pipeline, conversion, customer engagement, country collaboration, wins, losses and market intelligence
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Matrix Leadership Across 11 CountriesAct as the Group-level sector specialist and internal connector across BauWatch’s country businesses.Work closely with country Managing Directors, Sales Directors, Key Account Managers, Marketing, Operations, Product and Service teams to align sector activity.Influence without direct authority, ensuring local teams understand the sector opportunity and have the tools, insight and relationships needed to win.Coordinate cross-country customer engagement where customers operate in multiple markets.Help countries avoid fragmented engagement with the same strategic customer by creating a more joined-up BauWatch approach.Share best practice, competitor insight, successful propositions and lessons learned across countries.
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Sector Presence and Market InfluenceBuild BauWatch’s profile within the chosen sector.Attend relevant sector events, exhibitions, conferences, customer forums and networking opportunities.Develop relationships with sector influencers such as consultants, contractors, developers, asset managers, property managers, facilities management providers, EPCs, insurers, security consultants and trade associations.Feed market trends, customer needs and competitor intelligence back into BauWatch’s commercial, marketing and product strategies.Help BauWatch become recognised as a trusted sector expert, not only a supplier
You bring:
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Significant B2B strategic sales, business development or key account experience, ideally in security, construction, infrastructure, data centres, property, facilities management, building services, technology, rental, equipment, SaaS-enabled services or another project-led B2B environment.
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Proven experience selling to large enterprise customers, multi-site organisations or complex buying groups.
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A strong track record of opening new relationships, building senior-level trust and converting strategic opportunities into commercial outcomes.
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Experience working across multiple countries, regions or business units.
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Evidence of successfully influencing internal teams without direct line management authority.
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Experience developing account plans, sector strategies, pipeline plans and senior customer engagement programmes.
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Familiarity with complex sales cycles, tenders, RFPs, framework agreements and multi-stakeholder decision making.
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Sector knowledge would be highly advantageous.
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7+ years’ relevant B2B sales or strategic account experience
Your skills and capabilities:
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Strategic selling and account planning.
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Strong prospecting and opportunity-creation capability.
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Executive presence and senior stakeholder management.
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Commercial acumen and confidence with revenue, margin, pipeline and forecasting.
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Consultative selling skills, with the ability to uncover business pain and translate it into solutions.
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Ability to navigate complex, matrixed organisations.
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Strong influencing skills across countries and functions.
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Excellent written and verbal communication.
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High-quality presentation and proposal skills.
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Strong CRM discipline.
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Resilience, pace, personal ownership and self-motivation.
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Ability to balance strategic thinking with hands-on sales execution.
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Willingness to travel regularly across Europe.
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Fluent business English, Additional European languages would be advantageous.
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Comfortable working across cultures, time zones and local market differences.
What to expect when you join?
When you join BauWatch, you step into an environment where the best services, high-tech security, intelligent data, and process improvement all come together—a dynamic world in which no day is the same. We’re international, down-to-earth, entrepreneurial, inquisitive, keen to learn and continuously looking for opportunities to improve and grow. We’re open to trying out new ideas and take responsibility to move projects forward.
We want to contribute to a future worth living by building a sustainable business. We’re working hard to become a fully circular organization with a focus on sustainability and diversity. In our teams, everybody counts, and we include, value, and respect each individual. We have fun working together too!
BauWatch Group is the European leader in temporary security solutions and has grown rapidly over the past 10 years with a current year-over-year growth around 30% p.a. As Europe’s #1 in the industry, we provide monitored surveillance-services to customers primarily in the construction and civil engineering industry by combining our ruggedized monitoring towers, our own in-house software and our leading end-to-end operations (incl. service and logistics) with remote monitoring to protect our customers’ assets.
BauWatch has disrupted the market for temporary security, which we still see as blue-ocean opportunity in most European countries. Backed by a leading purpose-driven investor and with teams present in the Netherlands, Germany, Belgium, France, Spain, Poland, Italy and the UK,
Quickly apply by submitting a short cover letter (incl. salary expectations) and your CV. If you have any questions, please don’t hesitate to reach out as well at [email protected].
BauWatch is committed to promoting equal opportunities in employment. You and any job applicants will receive equal treatment regardless of age, disability, gender reassignment, marital or civil partner status, pregnancy or maternity, race, colour, nationality, ethnic or national origin,
religion or belief, sex or sexual orientation (Protected Characteristics).
