Business analyst Work, Jobs in Treharris, Mty (with Salaries)

Commercial Marketing Analyst
Transport for Wales —Pontypridd
- £43,335 a year
- Presentation skills
- Marketing
11d
Microsoft PowerBI Reporting Analyst
General Dynamics Land Systems UK —Pentrebach
- £45,600 - £57,000 a year
- Full-time
- Communication skills
Data Analyst
UK Analytics Ltd t/a Auditel —Cardiff
- From £24,000 a year
- Full-time
- Hybrid work
- Accounting
- Communication skills
- Analytics
- Annual leave
Quick apply
9d
Supply Chain Analyst
Orangebox —Cardiff
- Up to £29,000 a year
- Full-time
- Data analysis skills
- Analysis skills
- Continuous improvement
- Free parking
- Store discount
Quick apply
3d
Senior Business Analyst (MI and Reporting)
British Council —Cardiff
- £40,179 a year
- Hybrid work
- English
10d
Purchasing Data Analyst
Safran —Cwmbran
- Full-time
- Engineering
- Analysis skills
- Team management
- Employee assistance programme
9d
Commercial Analyst - Revenue
Welsh Water —Cardiff
- £35,833 - £39,163 a year
- Hybrid work
- Free parking
- Annual leave
11d
Data, AI & Emerging Technology Risk Senior Analyst
Legal & General Investment Management —Cardiff
- Analysis skills
- Presentation skills
- Communication skills
- Employee discount
Data, AI & Emerging Technology Risk Senior Analyst
LegalAndGeneral —Cardiff
- Full-time
- Hybrid work
- Analysis skills
- Presentation skills
- Financial services
- Employee discount
Quick apply

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Commercial Marketing Analyst

Transport for Wales -
Pontypridd

Apply Now

Job details

Permanent
£43,335 a year
11 days ago

Qualifications

Dashboard visualisation
Report generation
Digital analytics tools
Statistical analysis
Market research
Presentation skills
Forecasting
Overseeing budgeting and forecasting
Management reporting
Ongoing financial performance monitoring
Multidisciplinary collaboration
Marketing
Welsh

Full job description

The Role

Supports the Marketing Team, Commercial Insight Manager and Head of Commercial Insight and Analytics through analysing and forecasting the impact of TfW's marketing activity, aiding TfW's understanding of drivers of demand and revenue through analysis of weekly marketing revenue contribution and performance across the TfW network and beyond. The role is responsible for analysing complicated internal, industry, economic and opensource datasets and producing detailed outputs that meet business requirements, presenting both strategic and tactical recommendations for improvements across marketing activities.

Role responsibilities

Manage and provide analysis, reporting and insight that supports delivery of the Marketing Strategy, making recommendations for revenue growth initiatives to enable marketing contribution target to be met.
Develop and maintain comprehensive reports and dashboards that highlight key metrics and insights for marketing team and key stakeholders to track against targets and KPIs.
Perform detailed analysis and provide insight across various marketing channel data sources, including website analytics and CRM platform to inform strategy and track against channel and revenue targets.
Design and conduct hypothesis testing using a range of statistical methods to support specific claims about consumer behaviour, market trends, or the effectiveness of marketing strategies.
Utilise marketing research and customer profiling, working with the Insights Manager and Research Manager to optimise and deliver improvement in campaign effectiveness to drive commercial advantage.
Deliver data-backed recommendations to inform overall marketing strategy, presenting findings to senior stakeholders to drive decision-making.
Design and develop a media channel attribution model to provide analysis of the marketing revenue contribution and the associated Return-on-Investment (RoI) across all channel marketing, providing regular insights and reports.
Use commercial data and analysis to support the forecasting of marketing revenue benefit over a 5-year horizon and contribute to the forecasting and budgeting processes.
Ensure marketing revenue variances to budget and forecast are reported in the weekly and periodic variance analysis process.
Remain up-to-date with the latest trends in marketing analytics and data visualisation tools, attending relevant events and training and feeding back to the team with recommendations.
Work closely with the marketing team, meeting weekly to inform, develop and analyse results of Econometrics modelling.
Responsible for producing daily, weekly, and periodic reports on passenger revenue driven by marketing activity and other commercial metrics, ensuring accuracy and implementing regular improvements to reports as necessary.

Who we're looking for

Demonstrable experience in an analytical role
High attention to detail
Ability to communicate effectively with management
Experience presenting complex information in an easy to understand manner and translate into reports/presentations to tight deadlines
Ability and motivation to develop a detailed understanding of the TfWRL network and drivers of business success

Welsh Language Skills

While not essential for this role, Welsh language skills would make a great addition to your application.

TfW support anyone who wants to learn Welsh or improve their skills. We offer online learning, classroom courses and funding attendance at local community courses.

Equal Opportunities

We're changing the way the transport industry looks. By celebrating and embracing differences, we're building a workforce that represents Wales. We need talented people from all backgrounds and cultures to bring their perspectives and experiences. Diverse teams make better decisions and drive innovation. Join us in transforming the way Wales travels."

Who we are

Transport for Wales is changing the way Wales travels, making sustainable transport the first choice. We're building a multimodal integrated transport network called the T Network, making it easier for people to travel by train, bus, walking, wheeling and cycling.

Next steps

See attached Job Description for further details and how to apply. If you want to find out more about what we're doing in Wales, see our Annual Report.

We're a Disability Confident Leader. Let us know about any reasonable adjustments you may need in the recruitment process and as part of the role if you are successful.

This advert will close at 23:59 on the day of the application closing date stated above. However, we reserve the right to close this vacancy early if we receive enough applications. We encourage you to submit your application as early as possible.

Apply Now

Refine Your Search

business analyst jobs in treharris, mty

Commercial Marketing Analyst

Microsoft PowerBI Reporting Analyst

Data Analyst

Supply Chain Analyst

Senior Business Analyst (MI and Reporting)

Purchasing Data Analyst

Commercial Analyst - Revenue

Data, AI & Emerging Technology Risk Senior Analyst

Data, AI & Emerging Technology Risk Senior Analyst

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