Head of digital Work, Jobs in Baker Street, Gtl (with Salaries)

Head of Growth
Pretty Lavish —Widford
- Merchandising
- Leadership
Head of Clinical Systems
Circle Health Group —London
- Up to £90,000 a year
- Full-time
- Patient care
- Contracts
- Leadership
- Employee discount
- Life insurance
Quick apply
Head of Digital
1st Formations —London
- £90,000 - £120,000 a year
- Full-time
- Hybrid work
- APIs
Head of Systems & Courses
University of East London —London
- £62,443 - £71,685 a year
- Hybrid work
- University
- Leadership
- Communication skills
- Employee discount
4d
AI Transformation Leader (All Levels) - UK Wide
Concept AI Ltd —London
- £90,000 - £220,000 a year
- Full-time
- Hybrid work
- Management
- Supervising experience
- Machine learning
- Work from home
Quick apply
13d
Head of Procurement - Digital & Energy Services
Equans —London
- Full-time
- Team management
- Annual leave
- Employee assistance programme
Head of Digital Care & AI
Caron Group —Uxbridge
- £75,000 - £80,000 a year
- Full-time
- Hybrid work
- AI
- Referral programme
Quick apply
1d
Global Head of Digital
Dorchester Collection —London
- Monday to Friday
- Data analysis skills
- Hotel
- Presentation skills
- Work from home
- Referral programme
Head of Portfolio Management
Metropolitan Thames Valley —London
- £96,823 - £101,918 a year
- Full-time
- DevOps
- Agile
- IT
Quick apply
10d
Head of Governance & Performance
Ada, National College for Digital Skills —London
- £35,000 - £45,000 a year
- Part-time
- Hybrid work
- Bachelor's degree
- In-person
- Work from home
- Bereavement leave
Quick apply
12d
Head of fundraising and marketing CRM & Insights - 6month FTC
Sense —London
- £65,315 a year
- Full-time
- Hybrid work
- CRM software
- Project management
- Travel
Head of Customer Operations
Redress Digital Services Ltd —London
- £5,800 - £7,200 a month
- Full-time
- CRM software
- English
- In-person
- Free parking
Quick apply
Head of Programmatic Analysis
News Corp —London
- Hybrid work
- Microsoft Excel
- SQL
- Maths
- Employee assistance programme
- Employee discount
11d
Head of Programmatic Analysis
NewsUK —London
- Hybrid work
- Microsoft Excel
- SQL
- Maths
- Employee assistance programme
- Employee discount
12d
Head of Learning & Development
Trainline —London
- £100,000 - £110,000 a year
- Full-time
- Hybrid work
- Leadership
Head of Digital
Bestway Group —Park Royal
- Full-time
- Sales
- AI
- Leadership
Quick apply
2d
Head of Corporate Due Diligence
PaymentGenes —London
- £130,000 a year
- Leadership
- Communication skills
- Annual leave
- Employee discount
Head of Campus Experience
Oaklands College —St Albans
- £50,404 - £55,083 a year
- Management
- Customer service
- Microsoft Office
- Annual leave
- Employee discount
9d
Head of Strategic Projects
Homes England —London
- £69,831 - £81,443 a year
- Full-time
- Hybrid work
- Assembly
- Presentation skills
- Driving
- Annual leave
- Employee assistance programme
9d
Head of People Operations
Kooth —London
- £70,000 a year
- Full-time
- Hybrid work
- Project management
- Bachelor's degree
- Continuous improvement
- Annual leave
- Employee assistance programme
Quick apply
9d

I want to receive the latest job alerts for head of digital in baker street, gtl

By signing in to your account, you agree to SimplyHired's Terms of Service and consent to our Cookie and Privacy Policy.

Head of Growth

Pretty Lavish
Widford

Apply Now

Job details

Qualifications

Merchandising
Leadership

Full job description

Location – Widford, Hertfordshire

Pretty Lavish continues to emerge within the fashion industry, bridging the gap between high street and designer brands. Recognised for sophisticated occasionwear, luxury knitwear and modern bridesmaid collections, the brand blends timeless design with affordable luxury.

Nobl menswear complements this with a contemporary twist on classic, minimalist, versatile pieces crafted with a focus on quality, longevity and fit. Together, the brands share a mission to design consciously, inspire confidence, and deliver exceptional customer experiences across every touchpoint.

You will be employed by Pretty Lavish. As part of your role, you will support and perform duties for both Pretty Lavish and Nobl.

Purpose of the Role:

The Head of Growth is responsible for driving profitable revenue growth across Pretty Lavish and Nobl through customer acquisition, retention and optimisation of the digital revenue engine.

Reporting directly to the founders, this role owns performance marketing, lifecycle growth, trading insight and digital experimentation - ensuring both brands scale efficiently while maintaining strong contribution margins.

This is a commercially accountable role with ownership of growth KPIs including revenue, CAC, MER, blended ROAS, LTV and new customer acquisition.

The Head of Growth sits at the intersection of marketing, ecommerce and data, translating brand campaigns into scalable, measurable growth.

Where the Marketing team owns brand storytelling, creative direction and campaign vision, the Head of Growth owns the commercial performance of those campaigns — ensuring they deliver profitable revenue and long-term customer value.

Roles and Responsibilities

1. Performance Marketing & Acquisition

Own and scale paid media strategy across Meta, Google, TikTok and emerging platforms.
Manage agency relationships and ensure channel profitability and scalability.
Set and monitor acquisition targets including CAC, MER and blended ROAS.
Lead channel experimentation and testing (creative, audience, landing page optimisation).
Oversee affiliate strategy and partnerships (including LTK), ensuring profitability.
Ensure high-quality product feeds, attribution tracking and integration with core partners.
Identify and test new growth channels including influencer performance, paid partnerships and marketplace opportunities.

2. Lifecycle Marketing & Retention

Develop and optimise lifecycle strategy across email, SMS and remarketing.
Increase customer LTV through segmentation, automation and personalisation.
Improve repeat purchase rate and retention metrics.
Partner with Customer Care to feed customer insight into retention initiatives.
Leverage tools such as Klaviyo, Sweet Analytics and Triple Whale to optimise retention performance.

3. Trading & Revenue Optimisation

Partner with Buying and Ecommerce teams to align stock, promotions and demand generation.
Use performance data to influence promotional strategy and margin decisions.
Lead weekly growth and trading reviews, combining marketing and onsite performance insight.
Identify revenue opportunities through bundling, upsell, pricing optimisation and offer strategy.
Leverage Swap Commerce and post-purchase tools to optimise exchanges and reduce return impact on profitability.

4. Website Growth & CRO

Lead growth experimentation across landing pages, PDPs and checkout.
Own A/B testing roadmap focused on conversion rate and AOV improvements.
Collaborate with development partners to implement growth-focused enhancements.
Utilise Advanced Commerce and other personalisation tools to optimise merchandising logic.
Ensure landing pages for campaigns are conversion-optimised and aligned to performance objectives.

5. Data, Analytics & Attribution

Own growth dashboards and performance reporting using Looker Studio, Microsoft Clarity, GA4, Sweet Analytics and Triple Whale.
Ensure robust tracking and attribution across all paid and organic channels.
Translate performance data into actionable insights for founders and senior leadership.
Forecast revenue growth scenarios and marketing efficiency improvements.
Maintain clear visibility of marketing spend vs return at brand and channel level.

6. Leadership & Cross-Functional Collaboration

Partner closely with the Head of Marketing to align brand and growth strategies.
Collaborate with Buying, Operations and Finance to ensure scalable and profitable growth.
Line manage relevant ecommerce/performance team members.
Drive a culture of experimentation, accountability and data-driven decision making.

Qualification, skills and experience

5+ years in growth, performance marketing or ecommerce leadership within DTC fashion or lifestyle.
Demonstrable experience scaling paid media budgets with profitable ROAS.
Strong commercial understanding of CAC, LTV, MER and contribution margin.
Experience managing agencies and performance teams.
Proficient in Shopify Plus and ecommerce analytics.
Advanced understanding of GA4, Looker Studio, Sweet Analytics and Triple Whale.
Experience with website merchandising, Swap Commerce and post-purchase optimisation tools.
Data-driven and commercially minded with strong forecasting ability.
Entrepreneurial mindset with a bias toward testing and iteration.
Passionate about fashion, digital innovation and brand growth.

Apply Now

Refine Your Search

head of digital jobs in baker street, gtl

Head of Growth

Head of Clinical Systems

Head of Digital

Head of Systems & Courses

AI Transformation Leader (All Levels) - UK Wide

Head of Procurement - Digital & Energy Services

Head of Digital Care & AI

Global Head of Digital

Head of Portfolio Management

Head of Governance & Performance

Head of fundraising and marketing CRM & Insights - 6month FTC

Head of Customer Operations

Head of Programmatic Analysis

Head of Programmatic Analysis

Head of Learning & Development

Head of Digital

Head of Corporate Due Diligence

Head of Campus Experience

Head of Strategic Projects

Head of People Operations

I want to receive the latest job alerts for head of digital in baker street, gtl

Related Searches

Explore jobs in more locations

Jobseeker tools

Employer Tools

Browse

Stay Connected