head of crm Work, Jobs in cardiff (with Salaries)

CRM Manager
Vivobarefoot —Bristol
- Hybrid work
- Communication skills
- Employee discount
Store Manager
Astrid & Miyu —Cardiff
- £33,000 a year
- Full-time
Quick apply
Business Development Consultant
Cardiff and Vale College —Cardiff
- £37,192 - £39,669 a year
- Full-time
- Organisational skills
- Communication skills
- Annual leave
8d
Wales Programme Coordinator
Futures For All —Cardiff
- £29,580 - £32,016 a year
- Temporary
- Remote
- Management
- Microsoft Office
- Administrative experience
- Annual leave
- Employee assistance programme
Quick apply
3d
Business Development Executive
Tes Global —Llantrisant
- £30,000 - £35,000 a year
- Full-time
- Sales
- Communication skills
- School
Quick apply
Regional Training Manager - Southwest - Maternity Cover
l'Oréal —Cardiff
- Full-time
- Management
- Analysis skills
- Education
Quick apply
Paraplanner Team Leader
Clifton Wealth Partnership Ltd —Bristol
- £45,000 - £55,000 a year
- Full-time
- Hybrid work
- Management
- Microsoft Office
- Analysis skills
- Free parking
Quick apply
Technical Sales Administrator
Brainbox Ltd —Cardiff
- Up to £30,000 a year
- Full-time
- CRM software
- Sales
- English
- Profit sharing
- Health & wellbeing programme
Quick apply
9h
Customer Service Advisor
Learning Curve Group —Cardiff
- £25,178.40 a year
- Full-time
- Hybrid work
- Customer service
- Travel
- Organisational skills
- Annual leave
3d
Customer Relations Assistant
Transport for Wales —Pontypridd
- £12.71 an hour
- Word processing
- Classroom experience
- Computer skills
- Employee discount
Asphalt Plant Supervisor
Tarmac —Newbridge
- Military
- Microsoft Office
- Supervising experience
- Employee discount
9h
Senior Dynamics Developer
Intellectual Property Office —Newport
- £47,766 - £58,575 a year
- Part-time
- Hybrid work
- Azure
- DevOps
- Presentation skills
- Annual leave
10d
Admissions and Customer Relationship Executive
Bristol Grammar School —Bristol
- £26,700 - £32,600 a year
- Full-time
- Sales
- IT
- School
- Annual leave
14d
Graduate Marketing Executive
iungo Solutions —Cardiff
- £24,497.00 - £41,916.16 a year
- Part-time
- Project management
- In-person
- Marketing
Quick apply
3d
Dynamics Developer
Intellectual Property Office —Newport
- £36,736 - £45,156 a year
- Part-time
- Hybrid work
- Azure
- DevOps
- Presentation skills
- Annual leave
4d
Business Development Manager
HeyLuna —Cardiff
- £30,000 - £40,000 a year
- Full-time
- CRM software
- Microsoft Outlook
- Sales
- Free parking
Quick apply
Digital Marketing Manager
Pryme Financials Ltd —Newport
- Marketing
- Master's degree
- Analysis skills
Sales Manager
The Pallet Network —Bristol
- Full-time
- Hybrid work
- Management
- Sales
- Customer service
- Annual leave
- Employee assistance programme
Quick apply

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CRM Manager

Vivobarefoot -
Bristol

Apply Now

Job details

Benefits

Cycle to work scheme
Company pension
Employee discount
Car scheme

Qualifications

Email marketing
Communication skills

Full job description

We have a core belief that our toxic, sedentary lifestyles are making humans, and the planet, sick. So, we’re on a mission to change it.

To support this, we’re looking for a Lifecycle & Journey Specialist to own and optimise how we engage customers across their lifecycle. This role will be critical in improving retention, extending customer lifetime value, and ensuring every interaction feels relevant, timely and valuable.

THE ROLE

You will own the execution and optimisation of lifecycle communications across CRM channels (email, SMS, in-app),and referral and take responsibility for improving key customer journeys through data, testing and continuous iteration.

Working cross-functionally with CX, Product, Brand, and Customer Service, you will ensure that customer insight is turned into practical improvements that drive measurable impact.

WHERE YOU’LL PLAY

Lifecycle Execution

Own the build, deployment and optimisation of lifecycle CRM programmes across email, SMS and in-app channels
Develop and maintain automated flows across key lifecycle stages (e.g. onboarding, post-purchase, re-engagement)
Ensure all communications are timely, relevant and aligned to customer needs

Journey Ownership

Own and optimise a small number of high-impact customer journeys (e.g. onboarding, retention)
Identify friction points and drop-offs using data and insight
Implement improvements through CRM activity and coordinate with Product and CX where needed

Testing & Optimisation

Design and run A/B tests across messaging, timing, channel mix and personalisation
Continuously improve lifecycle performance through a structured test-and-learn approach
Support the development of more advanced segmentation and personalisation strategies

CX Integration

Partner closely with Head of CX to translate Voice of Customer insights into actionable lifecycle improvements
Use data from CRM, customer service, reviews and behavioural analytics to identify and address customer pain points
Ensure CRM activity aligns with the broader customer experience strategy

Performance & Reporting

Track and report on lifecycle performance, linking CRM metrics to retention, engagement and lifetime value
Provide clear insight into what is working, what isn’t, and where opportunities exist
Contribute to a culture of data-driven decision making across CRM and CX

WHAT SUCCESS LOOKS LIKE

Lifecycle programmes that drive measurable improvements in retention, engagement and lifetime value
Seamless, relevant customer journeys across CRM channels
Clear translation of customer insight into tangible improvements
Continuous optimisation driven by testing, data and experimentation
Strong alignment between CRM execution and customer experience priorities

ALL ABOUT YOU

3+ years’ experience in CRM and retention for a high growth and data driven organisation.
Hands-on experience of working with Email Service Providers (ESPs) and other CRM tools.
Hands-on experience with customer data and segmentation, referring to data points to inform segmentation strategies.
Well-versed in working with design and copywriting teams to deliver best-in-class creatives, with very high production volumes.
Experience working directly with web developers and/or data engineers on CRM projects.
Results driven, comfortable analysing performance numbers and with a keen desire to optimise all customer touch points.
A good understanding of email marketing best practices including GDPR and e-privacy laws.
Strong communication skills and experience in Stakeholder engagement.
Comfortable being autonomous and self-directed.

OUR EPIC BAREFOOT BENEFTIS

25-day holiday allowance (pro rata), 4 additional days each year to volunteer, to get outdoors or focus on your wellbeing, and a day off for your birthday.
Private Medical Health care, including mental health, dental and eye care.
Livebarefoot Pot – up to £1,000 per year to inspire you to live barefoot (embrace hobbies and passions) and or boost your natural health.
Free seasonal Vivo footwear and discounts for you, your friends & family.
Pension matched to 5%.
Vivo Gatherings to celebrate the equinox and solstice, connecting and reflecting in nature.
Generous parental leave.
Death in Service up to 6 times your salary.
Group income protection insurance.
Car salary sacrifice scheme.
Cycle to work scheme.

Vivobarefoot believes that diversity is the essence of its ecosystem. We encourage diversity of thought and believe that it enables creativity and innovation to flourish. Our mission is to create a fair and equitable workplace where people thrive and are empowered to become their true selves at work. We believe that feedback and fostering collaboration will allow employees to blaze new trails and enjoy every aspect of the Vivobarefoot community.

Every opportunity for recruiting a new member of the Vivobarefoot community should be an opportunity for us to introduce fresh perspectives, talent, and skills into our community. Therefore, our commitment is to recruit regardless of race, colour, nationality, religion, sexual orientation, disability, mental health illness, marital or parental status, national or social origin, gender identity, age or any other characteristics protected by law. We look forward to walking this barefoot journey with you

Apply Now

Refine Your Search

head of crm jobs in cardiff

CRM Manager

Store Manager

Business Development Consultant

Wales Programme Coordinator

Business Development Executive

Regional Training Manager - Southwest - Maternity Cover

Paraplanner Team Leader

Technical Sales Administrator

Customer Service Advisor

Customer Relations Assistant

Asphalt Plant Supervisor

Senior Dynamics Developer

Admissions and Customer Relationship Executive

Graduate Marketing Executive

Dynamics Developer

Business Development Manager

Digital Marketing Manager

Sales Manager

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