We are looking for a driven and results-focused Senior PPC Executive to lead the execution and optimisation of multi-channel paid media campaigns.
This role is ideal for an analytical thinker who thrives on turning performance data into clear, scalable actions that drive measurable growth across both e-commerce and B2B accounts.
Salary: £35,000 - £40,000 + benefits.
As a key member of the digital marketing team, you will take full ownership of paid campaign performance, account structure, and optimisation frameworks across multiple platforms. You will be responsible for planning, executing, and continuously refining pay-per-click activity to maximise ROI, increase sales, and ensure output is aligned with client business objectives.
This is an excellent opportunity for an experienced paid media specialist who is motivated to influence growth and deliver insight-led performance marketing at scale.
What you'll be doing.
- Developing, managing, and optimise paid media campaigns across platforms including Google, Microsoft, Meta and LinkedIn.
- Translating complex data into actionable insights, ensuring campaigns have clear objectives, structured execution plans, and scalable growth opportunities.
- Identifying emerging trends, performance gaps and optimisation opportunities.
- Implementing and refining tracking to ensure accurate performance measurement.
- Building and maintain robust testing frameworks to drive continuous improvement.
- Collaborating with internal teams and clients to simplify complex paid media strategies into clear, performance-focused recommendations.
- Maintaining monthly performance dashboards and reporting using Looker Studio.
- Monitoring key performance metrics and proactively flag notable changes or risks to stakeholders.
- Continuously refine internal processes and workflows to enhance operational efficiency and campaign delivery.
- Provide coaching to other team members, supporting their technical development.
- Management of client spend budget, ensuring it aligns with agreed strategy and targets.
The ideal candidate.
- 3+ years’ paid media experience across both e-commerce and B2B sectors.
- Agency experience, with the ability to manage multiple accounts in a fast-paced, performance-led environment.
- Strong analytical mindset, confident working with complex datasets to drive strategic decisions.
- Demonstrable success in account optimisation, restructuring, and performance scaling.
- Highly organised, detail-oriented, and logical, with a passion for continuous improvement.
- Product feed management and optimisation ensuring accurate, up-to-date information is published across channels at scale.
- Excellent communicator, clear, and confident when presenting to clients.
- Experience mentoring or coaching team members to upskill and elevate performance standards.
- Confident managing client budgets and ensuring spend aligns with agreed strategy and targets.
- Collaborate with the marketing team to ensure PPC strategies align with overall marketing objectives.
Why work for GEL Studios?
GEL Studios is a B-Corp Certified creative agency based in Swindon.
We’ve grown by doing one thing consistently well: bringing together specialists who care about the quality of their craft and the impact it has on the community around us. That expertise is what defines GEL Studios, and it’s what we’re looking to strengthen.
This is a pivotal moment to join the team! We're on a five year growth journey. The role is designed to grow with you - your skills, your ambition, and the direction you want to take your career.
- Generous time off. We work hard, and balance matters. You’ll get 30 days of holiday as standard, plus one additional day for every year you’re with us. We also operate flex time, so if you need to start late or wrap up early on occasion, you can.
- A workspace designed for focus and creativity. Our recently renovated former farmhouse gives you a modern, comfortable environment to do your best work. We operate a hybrid model, with at least three days a week spent in the office to stay connected and collaborative.
- A pension that actually supports your future. We know planning ahead isn’t always exciting, but it matters. Our above-average AVIVA pension gives you flexibility and confidence that you’re building something meaningful over the long term.
- A stake in our future. Every member of the team can take part in our Vestd Share scheme - because if we grow, you should share in that success.
Pay: £35,000.00-£40,000.00 per year
Benefits:
- Additional leave
- Casual dress
- Company pension
- Employee stock ownership plan
- Flexitime
- Free parking
- On-site parking
- Private medical insurance
- Sick pay
Application question(s):
- Will you be able to reliably commute to Swindon at least 3 days per week
Experience:
- PPC Campaign Management: 3 years (required)
Work Location: Hybrid remote in Swindon SN3 4UQ
