Head of crm Work, Jobs in Bacup, Lan (with Salaries)

Head of CRM
Grace Media —Manchester
- £50,000 a year
- Full-time
- Hybrid work
- Analysis skills
- Presentation skills
- Machine learning
Quick apply
13d
CRM Manager
Hakim Group —Darwen
- £35,000 - £55,000 a year
- Full-time
- Leadership
Head of PPC
Vintage.com —Leeds
- £60,000 - £80,000 a year
- Full-time
- Remote
- Analysis skills
- AI
- Leadership
Quick apply
2h
Head of People
MCR Property Group Ltd —Manchester
- £70,000 - £80,000 a year
- Human resources
- Business
- Leadership
Quick apply
Head of Performance Marketing
OnBuy —Manchester
- £100,000 - £130,000 a year
- Remote
- Leadership
- Annual leave
- Employee assistance programme
Quick apply
Head of Regional Marketing (EMEA)
LGC Group —Bury
- Full-time
- Hybrid work
- Marketing
- English
- No degree
Quick apply
22h
CRM Manager
The Fragrance Shop —Manchester
- Free parking
- Work from home
Customer Service Team Leader
Panaz Ltd —Burnley
- Full-time
- CRM software
- Contracts
- Leadership
- Referral programme
- Sick pay
Telephony Application Manager
JLA —Sowerby Bridge
- Up to £35,000 a year
- Full-time
- IT
- In-person
- Communication skills
- Free parking
- Annual leave
Quick apply
Marketing Executive
Business Helpline —Nelson
- From £27,000 a year
- Full-time
- Hybrid work
- English
- Free parking
- Work from home
Quick apply
7d
Head of Creative
Nadine Merabi —Manchester
- Hybrid work
- Organisational skills
- Leadership
Quick apply
Head of Performance
K3 Advisory Group —Manchester
- Hybrid work
- Salesforce
- Analysis skills
- APIs
Quick apply
Head of Marketing
The Fragrance Shop —Manchester
- Retail management
- Marketing
- Free parking
- Work from home
CRM Retention Manager
HyperGrowth Recruitment —Manchester
- Hybrid work
- CRM software
- Analysis skills
Quick apply
Head of Account Management
Close Brothers —Sale
- Full-time
- Hybrid work
- CRM software
- Management
- Salesforce
4d
Business Analyst
Freemans PLC —Bradford
- Full-time
- Hybrid work
- Microsoft Powerpoint
- Microsoft Excel
- Analysis skills
- Work from home
- Employee discount
Planning Co-ordinator
Homelife Stairlifts Limited —Bingley
- £28,000 - £30,000 a year
- Full-time
- Analysis skills
- Organisational skills
- In-person
- Life insurance
Quick apply
2d
Senior Marketing and Communications Executive
JLA —Sowerby Bridge
- £35,000 a year
- Full-time
- Hybrid work
- Salesforce
- Communication skills
- Marketing
- Free parking
- Annual leave
Quick apply
Head of Business Development & Sales
Ada, National College for Digital Skills —Manchester
- £60,000 a year
- Part-time
- Hybrid work
- CRM software
- Salesforce
- Business development
- Bereavement leave
- Sick pay
Quick apply
Head of Sales UK (all genders)
NFON —Manchester
- Full-time
- Sales
- Marketing
- Business development
- Annual leave
- Referral programme

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Head of CRM

Grace Media -
Manchester

Quick apply

Job details

Full-time
£50,000 a year
13 days ago

Qualifications

Email marketing
Analysis skills
Presentation skills
Machine learning
Customer support
AI
Leadership
Communication skills

Full job description

Grace Media is an innovative and exciting gaming operator, and we are looking for a vibrant CRM Specialist looking to take the next step in their career! Come and join the team in our Manchester Office, based in Ancoats.

As Head of CRM, you will own the full customer lifecycle across both casino and sportsbook products from acquisition through to retention, reactivation, and responsible engagement. You will manage and develop the CRM department, driving optimisation of player retention, promotions, and communications across all channels.

You will be a key strategic voice in the business, working cross-functionally with Product, Analytics, and Customer Support to ensure we deliver the best possible player experience and maximise lifetime value, all within a compliant and responsible gambling framework.

The ideal candidate will combine deep iGaming CRM expertise with a modern, data driven approach, be comfortable with AI-assisted personalisation, predictive segmentation, and continuous testing. As well as a genuine commitment to safer gambling principles.

Responsibilities

Strategy & Execution

Design and execute a full CRM flow to maximise life time expectancy and player value across both casino and sportsbook products. Segmenting the database to control promo spend and increase ROI as well as increasing product cross sell within the rules and regulations of the UKGC. Ensuring at all times that all player communications and on site messaging is compliance and following all best practices.

The focus of this role will be UK targeted with a view to expand into international and other regulated territories in the future

AI, Personalisation & Innovation

Champion the use of AI-driven tools and automation to deliver personalised, dynamic customer journeys at scale. Additionally harnessing AI to automate and improve all areas of the role including reporting, on site design and player messaging.

Collaberate with other departments, including Product, Analytics and Customer Support to ensure that the product being delivered by the company is the best in field and is moving forwards to continue to drive gameplay on the network.

Team Leadership & Collaboration

Lead, mentor and scale the CRM team to perform at their highest ability as well as nurture the team to grow and develop into the next generation of leaders within the department.

Liaise with third party providers to ensure that products that we are receiving are up to date and the best that these third parties have to offer. To keep the department at the forefront of technology and what is available on the market and help drive such possibilities internally.

Analytics & ROI

Monitor and report on key metrics including ARPU, churn rate, ROI, and bonus cost percentages etc. Run continuous testing frameworks for subject lines, creative assets, incentives, and send times.

Experience and Skills

Proven experience in a CRM role within iGaming, with a proven track record across both casino and sportsbook
Demonstrable experience using AI-powered personalisation, predictive segmentation, or machine learning within CRM workflows.
Strong working knowledge of UKGC regulations and responsible gambling requirements as they relate to CRM and player communications
Experience with CRM and email marketing platforms (specific stack TBC — details to follow)
Excellent analytical skills with proficiency in data tools; comfortable working with large datasets to drive decisions
Solid understanding of player retention strategies, bonus mechanics, and lifecycle marketing
Proven experience planning and executing promotional and marketing campaigns across multiple channels
Strong communicator with experience presenting strategy and performance to senior stakeholders
Confident leading and developing a team, with experience delegating, coaching, and managing to KPIs

Quick apply

Refine Your Search

head of crm jobs in bacup, lan

Head of CRM

CRM Manager

Head of PPC

Head of People

Head of Performance Marketing

Head of Regional Marketing (EMEA)

CRM Manager

Customer Service Team Leader

Telephony Application Manager

Marketing Executive

Head of Creative

Head of Performance

Head of Marketing

CRM Retention Manager

Head of Account Management

Business Analyst

Planning Co-ordinator

Senior Marketing and Communications Executive

Head of Business Development & Sales

Head of Sales UK (all genders)

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