Franchise manager Work, Jobs in Croft, Lec (with Salaries)

eCommerce Manager
Alliance Automotive Group —Birmingham
- Marketing
- Project management
- Bachelor's degree
Quick apply
10d
Retail Support Team Leader (Bicycle Industry)
Giant UK Ltd —Leicester
- Full-time
- Microsoft Excel
- Microsoft Outlook
- Customer service
- Employee discount
Quick apply
11d
General Manager
Pentagon Motor Group —Burton-On-Trent
- Leadership
- Communication skills
- Negotiation
- Employee assistance programme
- Employee discount
Quick apply
Real Estate Manager
Celvista Limited —Leicester
- £30,000 a year
- Full-time
- Customer service
- English
- Microsoft Office
Quick apply
6d
Nursery Manager
Banana Moon Day Nursery Nuneaton —Nuneaton
- £40,000.00 - £45,260.46 a year
- Full-time
- Childcare
- Management
- In-person
- Free parking
Quick apply
8d
Area Sales Manager
Celvista Limited —Leicester
- From £36,000 a year
- Full-time
- Sales
- Microsoft Office
- Travel
- Free parking
- Employee discount
Quick apply
4d
Early Years Operations Manager
Banana Moon Day Nurseries —Warwick
- £40,000 - £45,000 a year
- Full-time
- Hybrid work
- Microsoft Office
- Travel
- Communication skills
- Employee assistance programme
Quick apply
13d
Fleet Account Manager
Johnsons Cars —Tamworth
- Full-time
- Computer literacy
- Annual leave
- Employee discount
Quick apply
Trainee Real Estate Agent
Celvista Limited —Leicester
- £26,436.80 a year
- Full-time
- Customer service
- English
- Microsoft Office
Quick apply
6d
One Stop - Customer Service Assistant
One Stop —Hinckley
- £11.74 an hour
- Part-time
2d
Senior Producer
Playground Games —Leamington Spa
- Hybrid work
- Project management
- Organisational skills
- Software development
- Relocation assistance
General Manager- Honda Leicester
Marshall Motor Group —Leicester
- Full-time
- Analysis skills
- IT
- Leadership
- Annual leave
Head of Marketing
Banana Moon Day Nurseries —Warwick
- £45,000 - £58,000 a year
- Full-time
- Childcare
- Marketing
- Bachelor's degree
- Annual leave
- Employee discount
Quick apply
Registered Manager
Brand New Care Agency —Northampton
- £40,000 - £46,000 a year
- Full-time
- In-person
- Leadership
- Communication skills
- Free parking
Quick apply
13d
Workshop Manager/Controller
NUNEATON CAR SALES —Nuneaton
- £35,000 - £42,000 a year
- Full-time
- Organisational skills
- Welding
- In-person
Quick apply
13d
General Manager
First Bus —Leicester
- Full-time
- Leadership
- Employee assistance programme
- Employee discount
Finance Analyst
NEXT —Leicester
- From £35,000 a year
- Call to connect
- Microsoft Excel
- Communication skills
- Free parking
- Employee discount
5d
Senior Social Media Manager
PHAT Buns UK —City of Leicester
- From £30,000 a year
- Full-time
- Hospitality
- Social media management
- Travel
Quick apply
12d
Bubble Tea Barista
CUPP Bubble Tea —Leicester
- £10.85 - £12.71 an hour
- Part-time
- Hospitality
- Customer service
- IT
Quick apply
7d
Regional Sales Lead
BNP Paribas —Solihull
- Full-time
- Business development
- Driving
- Travel

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eCommerce Manager

Alliance Automotive Group -
Birmingham

Quick apply

Job details

10 days ago

Qualifications

Marketing
Project management
Bachelor's degree
SEO
B2B
Business
Google Analytics

Full job description

Alliance Automotive Group UK & Ireland is a leading distributor of passenger and commercial vehicle parts to motor factors, garages, franchise networks and public services throughout the UK and Ireland. Our strategically designed network, supported by acquisitions, positions us as a market leader in providing automotive parts distribution services to the aftermarket.

Supported by a top-tier logistics network comprising over 300 local stores, 20 Regional Distribution Centres, our state-of-the-art 1 million square foot National Distribution Centre, and a workforce of over 6,000 colleagues, our business model prioritises maintaining an extensive and readily available product range to uphold the quality of our service offerings.

eCommerce Growth Manager

Role Purpose

The eCommerce Growth Manager is responsible for the full marketing ownership and commercial performance of a portfolio of NAPA Auto Parts websites.

This role will drive traffic, conversion, revenue, and customer acquisition across multiple online platforms by developing and executing a data-led digital growth strategy. The successful candidate will combine strategic planning with hands-on delivery, ensuring the online estate delivers measurable commercial impact and aligns with wider business objectives.

This is a Manager-level role with direct accountability for online marketing performance and significant cross-functional influence.

Key Accountabilities

1. Web Performance Ownership

Own and deliver online traffic, and conversion targets across assigned websites.
Monitor and optimise KPIs with internal and external partners including:
- Conversion rate (CVR)
- Average order value (AOV)
- Customer acquisition cost (CAC)
- Return on ad spend (ROAS)
- Organic traffic growth
Identify risks and opportunities through data analysis and market insight.
Ensure each website has a clearly defined role, positioning, and competitive advantage within the shared digital ecosystem.

2. Digital Strategy & Channel Management

Lead the SEO strategy (technical, on-page, content and authority building).
Oversee paid media activity in collaboration with external partners.
Drive customer acquisition and retention initiatives across digital channels.
Optimise site merchandising, navigation, and user journeys to improve conversion and customer experience.

3. Promotional & Trading Strategy

Develop and manage a commercially aligned promotional and trading calendar.
Partner with product, pricing, and sales teams to align digital campaigns with wider commercial initiatives.
Ensure product launches, seasonal activity, and key campaigns are effectively executed online.
Use performance data to refine promotional effectiveness and margin contribution.

4. Content & Brand Positioning

Oversee all non-product digital content to ensure consistency of brand voice and messaging.
Develop high-performing landing pages to support lead generation and customer growth.
Ensure brand positioning supports both trade (B2B) and retail (B2C) audiences where applicable.

5. Analytics, Reporting & Insight

Provide regular performance updates and actionable recommendations to senior stakeholders.
Use analytics tools to track SEO performance, campaign ROI, customer behaviour, and sales trends.
Embed a test-and-learn culture across digital activity.

6. Cross-Functional Leadership

Act as the primary marketing owner of the online estate.
Collaborate closely with:
- IT / Wider Digital Team
- Marketing
- Product & Pricing
- Supply Chain
- Sales & Store Operations
Influence stakeholders through data-driven insight and commercial reasoning.
Ensure digital activity supports broader business and network objectives.

Required Experience & Skills

Bachelor’s degree in Marketing, Business, eCommerce, or related field (or equivalent experience).
5+ years’ experience in eCommerce, digital marketing, or online trading.
Demonstrated ownership of online performance metrics or revenue targets.
Strong understanding of:
- SEO strategy
- Paid media performance
- UX optimisation
- Digital merchandising
- Promotional trading strategy
High level of commercial acumen and analytical capability.
Proficiency in Google Analytics (or equivalent), SEO tools, CMS platforms, and reporting dashboards.
Strong project management and stakeholder engagement skills.

Preferred Experience

Multi-site or multi-brand eCommerce management.
Automotive, aftermarket, or retail sector experience.
Experience managing both B2C and B2B / trade digital journeys.
Experience working within a complex or matrix organisation.

Key Competencies

Commercial ownership mindset
Strategic thinking with operational execution capability
Data-driven decision-making
Strong cross-functional collaboration and influence
Customer-centric approach
Results-focused and accountable

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Alliance Automotive Group is an equal opportunities employer.

Quick apply

Refine Your Search

franchise manager jobs in croft, lec

eCommerce Manager

Retail Support Team Leader (Bicycle Industry)

General Manager

Real Estate Manager

Nursery Manager

Area Sales Manager

Early Years Operations Manager

Fleet Account Manager

Trainee Real Estate Agent

One Stop - Customer Service Assistant

Senior Producer

General Manager- Honda Leicester

Head of Marketing

Registered Manager

Workshop Manager/Controller

General Manager

Finance Analyst

Senior Social Media Manager

Bubble Tea Barista

Regional Sales Lead

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