Head of performance marketing Work, Jobs in Leeds, Wyk (with Salaries)

Head of Performance Marketing
Prestige Gifting Ltd —Halifax
- From £50,000 a year
- Full-time
- Business development
- Budgeting
- In-person
- Free parking
Quick apply
7d
Talent Attraction and Marketing Executive
Jet2.com and Jet2holidays —Leeds
- Full-time
- Hybrid work
- Social media management
- Recruiting
- Communication skills
- Employee discount
Growth Marketing Lead
Reapit UK —Leeds
- Hybrid work
- Analysis skills
- Analytics
- Annual leave
Quick apply
Senior Lifecycle Marketing Manager
Provenir Inc —Leeds
- Full-time
- Remote
- Data analysis skills
- Analysis skills
- Annual leave
Quick apply
Senior Growth Strategist
Soar With Us —Leeds
- £60,000 - £70,000 a year
- Full-time
- Remote
- AI
- Leadership
- Communication skills
- Annual leave
- Life insurance
Quick apply
Social Media Specialist
ASDA —Leeds
- Full-time
- Social media management
- Organisational skills
- In-person
- Store discount
- Annual leave
12d
Social Media and Influencer Manager
ASDA —Leeds
- Full-time
- Social media management
- In-person
- Communication skills
- Store discount
- Annual leave
2d
PPC Manager
Zeal Media —Leeds
- £32,000 - £42,000 a year
- Full-time
- Hybrid work
- Presentation skills
- Communication skills
- Health & wellbeing programme
- Flexitime
Quick apply
Marketing & Growth Executive
Genix Healthcare —Gildersome
- £28,000 - £32,000 a year
- Part-time
- Social media management
- Travel
- In-person
- Health & wellbeing programme
- Annual leave
Quick apply
2d
Amazon Marketplace Manager
Sweet Squared —Leeds
- £38,000 - £42,000 a year
- Full-time
- Analysis skills
- Organisational skills
- In-person
- Free parking
- Health & wellbeing programme
Quick apply
12d
Senior Demand Generation Executive
Sharp —Wakefield
- Full-time
- Communication skills
Senior Paid Social Media Executive
Mamas & Papas —Huddersfield
- Full-time
- Employee discount
Quick apply
8d
Content Marketing Manager (In a top Leeds digital agency)
Got The T-Shirt —Leeds
- £35,000 - £40,000 a year
- Full-time
- Social media management
- Organisational skills
- Employee discount
Quick apply
14d
Paid Social Media Manager
Mamas & Papas —Huddersfield
- Full-time
- Employee discount
Quick apply
8d
Senior Paid Social Manager (Hybrid, 2 days in-office, with a leading integrated agency)
Got The T-Shirt —Leeds
- £42,000 a year
- Full-time
- Hybrid work
- Mentoring
- Communication skills
- Analytics
Quick apply
12d

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Head of Performance Marketing

Prestige Gifting Ltd -
Halifax

Quick apply

Job details

Permanent | Full-time
From £50,000 a year
7 days ago

Benefits

Free parking
On-site parking

Qualifications

Marketing campaign planning
Digital analytics tools
Search Engine Optimisation (SEO)
Performance reporting in digital marketing
E-commerce
Pay-per-click advertising platforms
Customer segmentation
Business development
Continuous improvement cycles oversight
Forecasting
SEO
Overseeing budgeting and forecasting
Management reporting
Search advertising
Audience segmentation
Paid social media advertising campaigns
Budgeting
A/B testing
PPC search campaigns
Affiliate marketing
Multi-channel digital marketing campaigns
Google Analytics
PPC Campaign Management
Growth strategy
Multichannel marketing
Customer acquisition
Analytics

Full job description

The Head of Performance Marketing is a commercially driven leader responsible for delivering profitable customer acquisition, growth and revenue across all paid and organic digital channels. This senior role owns the performance marketing strategy, media planning and channel mix optimisation, with a strong focus on profitability, customer lifetime value, forecasting accuracy and new customer growth.

Working closely with PPC , SEO, marketing and brand teams, the Head of Performance Marketing will develop data-led, full-funnel strategies that reach the right customers at the right time, drive online sales and maximise return on marketing investment. The role will be responsible for using insight, testing and optimisation to continually improve the digital customer journey, conversion and overall performance.

KEY RESPONSIBILITIES

Own the end-to-end performance marketing strategy across paid search, paid social, affiliates, programmatic, display, SEO and other emerging digital channels, ensuring the right channel mix and investment to deliver profitable growth.
Deliver customer acquisition, revenue and profitability targets, with clear ROI, ROAS, CPA and customer lifetime value benchmarks across all digital channels.
Forecast traffic, media spend, customer acquisition, revenue and contribution margin to support financial planning, budgeting and trading decisions.
Drive marketing profitability through continuous optimisation of campaigns, media buying, audience targeting, creative, landing pages and customer journeys.
Lead full-funnel performance strategies across awareness, consideration and conversion, ensuring upper-funnel activity creates a strong pipeline of engaged and valuable customers.
Develop a deep understanding of the customer, including behaviours, purchase patterns, needs, value and lifetime potential, using these insights to shape targeting, media and creative strategies.
Partner closely with analytics and data teams to improve attribution, customer segmentation, forecasting and performance reporting, ensuring investment decisions are driven by robust data and insight.
Work collaboratively with the wider business teams to ensure consistent customer messaging, campaign activity and promotional timing across all digital touchpoints.
Partner with the wider business teams to identify opportunities to improve conversion, average order value, customer retention and overall online revenue.
Drive a strong test-and-learn culture across media, audiences, creative, landing pages and customer journeys, using A/B testing and data analysis to continually improve performance.
Identify and develop new acquisition channels, technologies, automation opportunities and emerging platforms to support sustainable eCommerce growth.
Manage external media, SEO and affiliate agencies, setting clear performance expectations, negotiating contracts and ensuring delivery against agreed KPIs.
Lead, coach and develop an in-house team of digital channel specialists, creating a high-performance culture focused on commercial results, insight and continuous improvement.
Monitor competitor activity, platform developments, changing customer behaviours, industry trends and emerging digital opportunities to maintain a competitive advantage.

KEY SKILLS & COMPETENCIES

Proven experience leading a commercially focused performance marketing function within an eCommerce, retail or digitally led business, ideally with significant media budget ownership.
Strong track record of delivering profitable customer acquisition and online revenue growth.
Exceptional understanding of acquisition metrics including ROAS, ROI, CPA, CAC, conversion rate, AOV, customer lifetime value and contribution margin.
Strong commercial, forecasting and budgeting skills, with the ability to balance short-term revenue delivery with long-term customer value and sustainable growth.
Expert knowledge of paid media platforms including Google Ads, Meta, TikTok and YouTube, alongside programmatic, display, affiliate marketing and SEO.
Strong understanding of eCommerce analytics, attribution and customer behaviour, with experience using GA4, Looker Studio and other performance reporting tools.
Experience working closely with data and analytics teams to develop actionable insights, attribution models and data-led investment strategies.
Strong understanding of the eCommerce customer journey and the relationship between acquisition, conversion, retention and lifetime value.
Commercially minded, analytical and highly results-focused, with the ability to turn data and insight into clear actions and measurable business outcomes.

Pay: From £50,000.00 per year

Benefits:

Free parking
On-site parking

Work Location: In person

Quick apply

Refine Your Search

head of performance marketing jobs in leeds, wyk

Head of Performance Marketing

Talent Attraction and Marketing Executive

Growth Marketing Lead

Senior Lifecycle Marketing Manager

Senior Growth Strategist

Social Media Specialist

Social Media and Influencer Manager

PPC Manager

Marketing & Growth Executive

Amazon Marketplace Manager

Senior Demand Generation Executive

Senior Paid Social Media Executive

Content Marketing Manager (In a top Leeds digital agency)

Paid Social Media Manager

Senior Paid Social Manager (Hybrid, 2 days in-office, with a leading integrated agency)

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