We are the UK's leading premium publisher, home to iconic and influential media brands including Esquire, Men's & Women's Health, ELLE, Good Housekeeping, Harper's Bazaar, Digital Spy, Cosmopolitan, Red and more. At Hearst UK, we don't just create content – we shape culture.
Our workplace is driven by passion, shaped by authenticity and powered by creativity. We back bold ideas, act with an entrepreneurial mindset and continually evolve to meet the moment - while respecting the legacy that's brought us here. We believe in each other's potential and push boundaries together to create meaningful impact, both across the media landscape and in people's lives.
We're proud of our heritage - but even more excited about making history.
Hearst UK operates an in office policy with flexible Friday's. Our office is based at House of Hearst, 30 Panton Street, St James's, London, SW1Y 4AJ , where teams collaborate in person and connect across brands and functions.
Salary £30,000 - £35,000 Salary is dependent on experience and will be assessed in line with the candidate’s skills, knowledge, and relevant expertise.
The Role…
As the Senior Content Creator: Fashion , you will create elegant, authoritative and traffic-driving fashion content for Harper’s Bazaar , one of the world’s leading luxury fashion magazines. You will bring a refined editorial eye to daily digital stories, newsletters, video and print, helping to shape Bazaar’s distinctive fashion voice across platforms. Reporting to the Multiplatform Director and the Features Director , you will work closely with the fashion, features, digital, social, video, print and commercial teams to deliver content that feels sophisticated, culturally relevant and unmistakably Bazaar.
Main Duties…
- Write daily fashion content for the Harper’s Bazaar website, including luxury fashion news, trend-led features, shopping edits, designer coverage, celebrity style, runway analysis and fashion/culture stories.
- Write, compile and build the Harper’s Bazaar Essential Edit newsletter, ensuring it is polished, engaging, commercially aware and aligned with the magazine’s luxury editorial positioning.
- Build and contribute to additional fashion and jewellery newsletters as needed.
- Generate traffic-driving fashion ideas using data analytics, SEO research, audience insights and platform performance to identify what readers are searching for, engaging with and returning to.
- Contribute to fashion video creation, including developing ideas, shaping scripts or talking points, supporting shoots and appearing on camera where required.
- Write fashion content for the print magazine as needed, including but not limited to the monthly ‘10 Things We Love’ section, What to Wear pages, trend analysis andfashion/culture crossover pieces for Talking Points .
- Provide editorial support on annual supplements, including the Gift Guide , Jewellery Supplement, Bazaar Art , the Travel Guide , digital supplements and Apple News editions.
Work collaboratively with our editors, stylists, photographers, designers, video producers, social teams and commercial stakeholders to deliver refined, visually compelling fashion content across all Bazaar platforms.
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What We Are Looking For…
- Proven experience creating fashion content for a luxury magazine, digital publisher, premium media brand, fashion brand or comparable editorial environment.
- Excellent writing, editing and storytelling skills, with the ability to produce polished copy quickly across digital, newsletter, video and print formats.
- A strong understanding of luxury fashion, including major fashion houses, emerging designers, runway trends, celebrity style, jewellery, retail and the wider cultural landscape.
- Experience using analytics, SEO tools or audience data to shape editorial ideas, drive traffic and improve engagement.
- Confidence working with CMS and newsletter platforms, with a good understanding of digital publishing standards and workflows.
- A refined visual eye and an understanding of how imagery, headlines, layouts and platform-specific packaging contribute to a premium reader experience.
A proactive, collaborative and ideas-led approach, with the confidence to pitch original concepts, respond quickly to trends and represent Harper’s Bazaar’s authority in luxury fashion.
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Benefits…
(Your benefits at Hearst UK are more than just extras—they are tools to help you thrive in every part of life.)
Hearst Exclusives - Only for You!
- Get adventurous with Good Housekeeping Taste and Beauty Testing Panels - yes, you could be trying the next big thing in beauty, food & drink.
- Snag luxe beauty steals at our legendary office sample sales - score big on top brands without breaking the bank!
Inclusion, Health & Wellbeing: Feel Your Best
- Stay healthy with Specsavers eye care, a company-funded Health Cash Plan, and access to mental health support.
- Get active and stress-free with discounted gym memberships and the Cycle to Work scheme.
- Embrace flexibility with a Location Flex and Holiday Exchange to take time when you need it.
- Take time to give back with a Charity Day and access wellbeing resources whenever you need them.
- Join one of our Hearst ERG Groups.
Financial Wellness - Boost Your Budget
- Plan ahead with a generous Workplace Pension, Income Protection, Life Assurance and Season Ticket Loan for easier commuting.
- Make smarter money moves using Salary Finance tools, Financial Wellbeing sessions, and Home Tech benefits to spread costs.
Treat yourself with major discounts across London plus everyday savings via the HAPI at Hearst app
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Hearst UK is deeply committed to using our influential brands to reflect the world we want to live in – one that respects, protects, represents and uplifts the voices and opinions of all people. As a business, we recognise the significant benefits of creativity, collaboration and innovation that comes with diverse teams. Not only is diversifying the voices in our organization the right thing to do, but it also helps us to make powerful and exciting content that can be enjoyed by many more people. This is why we’re working to build a sense of true belonging within our business and foster a culture in which everyone feels heard.
