ABOUT APPLY
APPLY is the Agentic Customer Experience (ACx) partner for the world's most ambitious consumer and entertainment brands. We bring together deep domain expertise across Retail, CPG, Sports, and Media with AI-native delivery capability, designing and delivering agentic solutions that turn CX vision into commercial reality. We are the partner of choice for brands like Arc'teryx, NFL, Lululemon, and Kraft Heinz. For more information, visit applydigital.com.
LOCATION: APPLY is hybrid friendly with remote options available if needed. The preferred candidate should be based in (or within a location commutable to) the Greater London Area of the United Kingdom, working in hours that align to the UK timezone. The office is located in the Shoreditch area.
THE ROLE:
The Delivery Manager is a senior, operationally hands-on role within Apply’s Managed Services practice. This is not a role about delivering a single project to a fixed deadline, it is about continuously delivering value within an ongoing, retainer-based model. You are the person clients rely on for operational confidence, the person the team looks to for direction, and the person accountable for delivery quality across your portfolio of accounts.
You will own the client relationship at an operational level, lead the delivery rhythm, manage the team’s day-to-day output, and ensure every sprint, release and incident is handled with consistency, quality and accountability.
This is a client-facing, team-leading, delivery-owning role. You will be the primary contact for client stakeholders on all matters of delivery, quality and progress, and you will be the person internally who ensures the team is unblocked, aligned and performing.
Client Ceremonies & Reporting
Act as the primary operational contact for assigned client accounts.
Lead client-facing ceremonies: sprint reviews, planning sessions, retrospectives, and status calls.
Produce and deliver monthly client service reports covering delivery progress, budgets, SLA performance, and roadmap.
Negotiate sprint priorities, scope changes, and delivery trade-offs directly with client stakeholders.
Manage expectations proactively, ensuring alignment between what was sold, what is scoped, and what is being delivered.
Escalate to the Head of Managed Services when commercial decisions or executive engagement is required.
Delivery Standards
Own the delivery plan for each account: sprint cadence, release schedule, capacity allocation, and backlog health.
Ensure squads are delivering consistently and to agreed quality standards.
Set delivery standards and methodology expectations; the Scrum Master executes internal ceremonies within those guardrails.
Track and report on velocity, burn-down, and delivery health across accounts.
Remove blockers and manage cross-squad dependencies.
Internal Ceremony Oversight
Directly manage the Scrum Master who owns day-to-day internal ceremony facilitation.
Review health signals and intervene when standards are at risk.
Act as first point of escalation from the Scrum Master; escalate to the Head of Managed Services when required.
Release Coordination
Oversee release planning and governance executed by the Product Owner and Technical Lead.
Ensure release content, timing, and sign-off processes are followed consistently.
Accountable for client-facing release communications: briefing, go-live confirmation, and post-release reporting.
Incident & Escalation Management
Own the P1/P2 incident response process: triage, client communication, and resolution.
Serve as the first point of escalation for delivery issues and client concerns.
Coordinate with the Technical Lead and Scrum Master during incidents.
Conduct post-incident reviews; ensure learnings are documented and actioned, including client RCA’s and internal training.
Escalate unresolved delivery risks or people issues to the Head of Managed Services.
People & Capacity
Directly manage Scrum Master: set expectations, coach, and conduct performance conversations.
Monitor squad capacity, workload balance, and resource allocation across accounts.
Support Product Owner development through guidance and feedback.
Advocate for sustainable workloads; raise capacity risks before they affect delivery or retention.
Foster a high-performance, positive team culture.
Coordinate cross-squad dependencies and ensure consistent delivery standards.
Onboarding
Lead new client onboarding into the Managed Services model: operating rhythm, tooling standards, and reporting cadence from day one.
Ensure continuity and clear expectations during transitions from project to retainer delivery.
Commercial Oversight
Own squad-level P&L visibility: hours, utilisation, revenue recognition, and margin.
Track account budgets against monthly retainer; flag risks early to the Head of Managed Services.
Drive change order processes when scope evolves.
Identify and flag upsell or scope extension opportunities.
Support the Head of Managed Services with data and context for forecasting, headcount planning, and renewal conversations.
Experience
5+ years in delivery or client-facing PM within a digital agency, consultancy, or managed services environment.
Demonstrable experience managing continuous delivery / retainer-based accounts, not solely fixed-scope projects.
Experience managing Scrum Masters or other delivery practitioners; track record of making people better through your management.
Background in a consulting, agency, or client-services environment strongly preferred.
Familiarity with eCommerce platforms (BigCommerce, Shopify, Magento or similar) is a meaningful asset.
Comfortable working in agile delivery frameworks (Scrum, Kanban, or hybrid).
Delivery & Client Skills
Confident leading client-facing ceremonies and translating delivery data into clear business narratives.
Strong communicator at senior stakeholder level - written and verbal.
Data-driven: uses velocity, burn-down, and SLA metrics to inform decisions.
Proactive problem-solver; raises issues early and drives resolution without waiting to be asked.
Strong working knowledge of agile PM and product methodologies: backlog management, release governance, sprint planning.
Commercial & Operational Skills
Comfortable with budgets, SOWs, change orders, and retainer management.
Experienced in resource allocation across multiple concurrent accounts.
Organised and process-oriented; able to build lightweight tools and rituals that improve visibility and quality.
Contributes to forecasting and planning processes - brings data and perspective, even where final decisions sit with the Head of Managed Services.
People Leadership
High-empathy leader: coaches through honest feedback and genuine investment in development.
Comfortable delivering constructive feedback on sensitive performance matters.
Builds relationships across disciplines - works effectively with peers in Project Management, Client Services, and People Ops to address shared challenges.
Calm under pressure, especially during incidents and client escalations.
Desirable
Familiarity with Jira, Confluence, Slack, or similar tooling.
Understanding of QA processes and release governance in a digital product context.
Experience with AI productivity tools and willingness to champion adoption.
ITIL Foundation or equivalent service management qualification.
LIFE AT APPLY
People are at the core of everything we do at APPLY. We provide you with modern tools, systems and approaches, value your time, safety, and health, and strive to build a work community where you can thrive and grow. Here are a few benefits we offer to support you:
Agentic Delivery: Our people work in a modern way to deliver client outcomes. Broaden your skills on a range of engagements with international brands that have a global impact.
An inclusive and safe environment: We’re truly committed to building a culture where you are celebrated and everyone feels welcome and safe.
AI & Strategic Upskilling: Accelerate your professional growth with generous training budgets and mentorship, with a specific focus on Agentic AI expertise and the critical human skills required for the future of work.
Vacation policy: We value work–life balance, so you’ll enjoy 24 days of vacation plus 8 bank holidays to rest, recharge, and focus on what matters most.
Benefits: We use Vitality benefits designed to enhance your health, well-being, and work–life balance.
Flexible work arrangements: We work in a variety of ways, from remote, to in-office, to a blend of both.
APPLY is a safe, respectful, and inclusive community where differences are celebrated. We are committed to equal opportunity and fostering a workplace where everyone belongs. Learn more in our Diversity, Equity, and Inclusion (DEI) section. For recruitment accommodations, please email
[email protected].
We may use artificial intelligence (AI) tools to support parts of the hiring process, such as reviewing applications, analyzing resumes, or assessing responses and identifying potential inconsistencies or verification signals in application materials based on available information. These tools assist our recruitment team but do not replace human judgment. Final hiring decisions are ultimately made by humans. If you would like more information about how your data is processed, please contact us.
