Job Title: Marketing Specialist (12 month FTC)
Location: WMFTS UK - UK - Cardrew Industrial Estate / Charlton House, Cheltenham
Location Type: Hybrid
Website: https://www.wmfts.com/en/
Group: https://www.spiraxgroup.com/
Watson-Marlow Fluid Technology Solutions is part of Spirax Group, a FTSE100 and FTSE4Good multi-national industrial engineering Group with expertise in the control and management of steam, electric thermal solutions, peristaltic pumping and associated fluid technologies.
When you join us, you will be integrated into a cooperative and encouraging team, participate in challenging yet critical work, and experience ongoing growth opportunities to help you achieve your full potential. Visit our website to learn more.
Job Summary:
We are looking for a passionate and skilled Marketing Specialist to join the team on a 12-month FTC. In this role, you will play a key part in shaping and executing global sector marketing strategies aligned to business objectives.
You will be responsible for planning, implementing and reporting on integrated marketing campaigns, including product launches, that drive awareness, engagement and growth.
Working closely with cross-functional teams, you will ensure marketing initiatives are insight-led, customer-focused and commercially impactful, targeting key sub-sectors within Life Sciences and Process Industries. Your ability to translate strategic goals into actionable campaigns will be essential in delivering measurable results and supporting our growth strategy.
Key Responsibilities:
Sector marketing campaigns: work closely with the Customer and Market Insight teams to create and deliver strategic marketing campaigns that align with business objectives for target sectors ensuring consistency and impact across all regions
Team collaboration: Bring together a team of brand and creative, UX and web to implement marketing campaigns that drive both brand awareness and lead generation
Product launches: Plan and deliver strategic product marketing launches as part of marketing campaigns
Insight-led messaging: Utilise in-depth marketing research and customer insights to define effective and compelling customer messaging
Creative: Brief and oversee the creative process for content generation ensuring alignment with campaign objectives and the brand strategy
Customer journey: Collaborate closely with the team to develop campaign journeys, target segmentation and marketing analytics
Reporting: Monitor and report on campaign metrics and provide analysis to demonstrate the effectiveness and ROI of marketing activities
Continuous improvement: Remain current with marketing and sector trends to evolve our marketing campaigns
Skills/Experience:
At least 3 years’ experience working in a B2B marketing role- Skilled in managing and coordinating multiple concurrent projects
- Ability to work autonomously to deliver results in a busy, pressurised work environment
- Solid demonstrable experience in digital marketing, with a specific focus on creating and managing complex marketing campaigns
- Demonstrated organisational skills and methodical approach to completing tasks
- Experience of CRM integration with marketing automation platforms
At Watson-Marlow, we believe in taking care of our colleagues. We offer a generous benefits package, including:
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A competitive salary
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Flexible working arrangements
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A generous holiday allowance
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Three days’ paid volunteering leave
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Additional support and benefits through our Everyone is Included Group Inclusion Plan
Everyone is Included at Spirax Group
We are passionate about creating inclusive and equitable working cultures where everyone can be themselves and achieve their full potential. For us, that means supportive teams and strong relationships where everyone’s contribution is valued - across social and cultural backgrounds, ethnicities, ages, genders, gender identities, abilities, neurodiversity, sexual orientation, religious beliefs, and everything else that makes us human and unique.
We want everyone to be able to make their difference here, so we will always consider requests for flexible working.
We know that everyone needs some extra help from time to time too, so we have introduced a range of additional benefits through our Group Inclusion Commitments. These include
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Gender-neutral parental leave
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15 days of extra paid caregiver leave
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Paid time off and support for anyone experiencing pregnancy loss or domestic abuse
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Menopause-friendly workplace principles and more
Learn more at spiraxgroup.com/inclusion.
We are also a Disability Confident Committed Employer. If you would like to apply using this scheme, please select this option in our application form.
We are an equal opportunity employer committed to fostering an inclusive and diverse workplace. We encourage candidates from all backgrounds to apply.
If you require accommodations during the application process, please let us know.
Company Overview
At Watson-Marlow Fluid Technology Solutions, part of Spirax Group, we are driven by innovation and are dedicated to creating an inclusive workplace where everyone is empowered to make a difference. As a world leader in manufacturing peristaltic pumps and associated fluid path technologies for the life sciences and process industries, we offer a wide range of products, including tubing, specialised filling systems and products for single-use applications.
Our shared Purpose is to create sustainable value for all our stakeholders as we engineer a more efficient, safer and sustainable world. Our technologies play an essential role in critical industrial processes and industrial equipment across industries as diverse as Food & Beverage, Pharmaceutical & Biotechnology, Power Generation, Semiconductors and Healthcare. With customers in 116 countries, we provide the solutions that sit behind the production of many items used in daily life, from baked beans to mobile phones!
Our inclusive culture and Values, unites us, guides our decisions and inspires us everywhere that we operate. We support our colleagues to make their difference for each other as well as customers, communities, suppliers, our planet and shareholders by creating a truly equitable working environment where everyone feels included.
