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Events and Sponsorship Commercial Sales Manager

Paragraph Publishing Ltd
Norwich

Quick apply

Job details

Full-time
£33,000 - £35,000 a year
1 hour ago

Benefits

Profit sharing
Company pension
Sick pay

Qualifications

CRM software
Media sales
Sales
B2B sales
Communication skills

Full job description

Company Overview
Paragraph is an international publishing and events company dedicated to delivering high-quality content, awards, publications, and digital platforms. Since its founding in 1997, Paragraph has established a strong global presence through its renowned magazines, web properties, and client services.

Overview
We are seeking a dynamic and results-driven Events and Sponsorship Commercial Sales Manager to lead our efforts in securing sponsorships, event sales and commercial partnerships for our events and publications. This senior role is responsible for growing revenue through new business development and account management, building relationships with corporate clients, event planners, and organisations within the drinks sector. The ideal candidate combines strong B2B sales skills within the events space with a passion for delivering long term client relationships.

This roles comes with a strong base salary, exceptional bonus opportunities and company profit share

Key Responsibilities

Sponsorship Sales

Sponsorship for ALL Awards, incorporating World Whiskies Awards, World Drinks Awards, World Beer Awards, Icons, and Hall of Fame
Sponsorship for the Trade Conference

Exhibitor Sales

Sales management of all events
Whisky Live & Fine Spirits stand and sponsorship sales
Trade Conference sales

Event Sales and Attendance

Tickets for awards events in Scotland, Ireland, USA, UK.
Whisky Live & Fine Spirits, London and other Paragraph shows from time to time
Attendance at selected awards events
Amplification awards sales, World Whiskies Awards, World Drinks Awards & World Beer Awards

Sales Operations

Data updating and adding client details to the database
Eventbrite orders cross-checked with CRM
CRM call records logged from all sales after relevant email/call
Monitoring and distribution of incoming direct enquiries via phone/email
Joined-up client communication (quarterly email, annual letter + brochure)
Maintaining sales tools for Anniversaries, Awards Won, Tastings Results by Issue, and Editorial Coverage
Develop and execute sales strategies to grow revenue in the events and awards business line
Identify and pursue new business opportunities through prospecting, networking, and referrals
Manage and grow relationships with existing corporate accounts, ensuring high retention and repeat business through our events and awards programs
Prepare and deliver client proposals, quotes, and presentations tailored to customer needs
Collaborate with design, production, and events teams to ensure client requirements are met on time and on budget
Negotiate contracts and pricing in line with company margin targets
Track sales pipeline, forecast revenue, and report on KPIs using CRM tools
Attend industry trade shows, conferences, and networking events to build brand visibility
Stay current on industry trends in corporate recognition, awards, and event services
Partner with marketing on campaigns, promotions, and lead-generation initiatives

Qualifications

3+ years of B2B sales experience, preferably in events and awards, or a related industry
Media Sales experience, preferred
Proven track record of meeting or exceeding sales targets
Strong negotiation, presentation, and relationship-building skills
Experience with CRM software
Excellent verbal and written communication skills
Ability to manage multiple accounts and projects simultaneously

Reporting

Income marked up: entries / sponsorship / tickets

Join us to be part of a vibrant team committed to creating impactful events and sponsorship opportunities that resonate globally. If you thrive in a fast-paced environment where your strategic thinking can make a real difference, this is the role for you!

Pay: £33,000.00-£35,000.00 per year

Benefits:

Company pension
Profit sharing
Sick pay

Work Location: In person

Quick apply

Refine Your Search

planners & managers jobs in blofield, nfk

Events and Sponsorship Commercial Sales Manager

Production Planner/Customer Services Representative

Marine Service Coordinator

HGV Class 1 Driver Norwich

Temporary Accounts Assistant / Office Administrator (Holiday Cover)

Customer and Trading Manager

Apprentice Quantity Surveyor - Norwich

Graduate Quantity Surveyor or Employers Agent - Norwich or Cambridge

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